Safetyware Group
Milestones / Achievements


  • Establishment of a Vision:
    Safetyware Sdn. Bhd. marks its inception on 31 October 2003, laying the foundation for a journey towards excellence in personal protective equipment (PPE) manufacturing and supply.


  • Setting the Stage for Growth:
    Operations commence in our first office at Taman Saga Jaya, Penang, encompassing a modest but efficient 3,000 sq. ft. workspace, powered by a dedicated team of 4 full-time employees.
  • Introduction of Safetyware Brand:
    The launch of the Safetyware® brand signifies our foray into the PPE market, beginning with an innovative line of gloves that set a precedent for quality and reliability.


  • Expansion of Reach:
    Marking a significant step forward, the establishment of our Kuala Lumpur office extends Safetyware Group’s presence, bringing us closer to a wider customer base.
  • Growth and Relocation:
    Transitioning from Taman Saga Jaya, our headquarters moves to a more spacious 6,000 sq. ft. facility at Taman Perindustrian Beringin, Penang, reflecting our growth and scaling operations.
  • Building Robust Client Relationships:
    A remarkable milestone achieved by acquiring and establishing relationships with our first 100 corporate customers.
  • Global Aspirations:
    Initiated our journey into international markets, commencing the export of our products and laying the groundwork for global recognition.


  • Innovation in Product Line:
    The launch of RHINO SHOE®, our in-house brand of safety footwear, combines high-quality standards with affordability, reinforcing our commitment to providing the best value in safety solutions.
  • Broadening Customer Base:
    Our relentless efforts continue to pay off as we acquire a diverse range of clients, from small and medium-sized enterprises (SMEs) to multinational corporations (MNCs), solidifying our footprint across Malaysia.



  • Extending Regional Presence:
    The establishment of the Johor Office further expands our operational footprint, bringing us closer to our clients in southern Malaysia.
  • Cultivating Partnerships:
    Laying the groundwork for a stronger market presence, we established channel partners for our Safetyware® and RHINO SHOE® brands, not just in Malaysia but across the ASEAN region, signifying a pivotal step in regional expansion.


  • Further Expansion in Malaysia:
    The inauguration of our Malacca Office demonstrates our continued commitment to being within reach of our customers and enhancing our service delivery across Malaysia.
  • Diversification into New Product Lines:
    Venturing into the production of safety apparel, and signage & labels marks our evolution into a more comprehensive PPE provider, catering to a wider array of safety needs.
  • Commitment to Excellence:
    Achieving ISO 9001:2008 Quality Management System certification, a testament to our unwavering commitment to quality in every aspect of our operations.
  • Expanding Global Footprint:
    The start of exporting RHINO SHOE® to Thailand, Vietnam, and the Philippines symbolizes our growing influence and the international demand for our high-quality, affordable safety products.


  • Strategic Expansion in Penang:
    Acquired a 2-acre industrial land in Bukit Minyak Industrial Estate, Penang, completing the first phase with a 20,000 sq. ft. build-up, marking a significant step in our infrastructural growth
  • Enhancing Expertise in EHS:
    Established Safetyware EHS Consultancy Sdn. Bhd, focusing on EHS training & consultancy services, strengthening our position as a holistic safety solutions provider.


  • International Growth:
    Established Safetyware (SG) Pte. Ltd. in Singapore, extending our reach and reinforcing our presence in the Southeast Asian market.


  • Global Market Penetration:
    Achieved a significant milestone by successfully exporting to over 30 countries, demonstrating the international appeal and trust in our products.


  • Kuala Lumpur Office Expansion:
    Acquired and relocated to a new, more comprehensive office space in Kuala Lumpur, enhancing our operational capabilities in the region.


  • Safetyware 2.0 Blueprint:
    Launched a strategic initiative emphasizing four selected pillars, guiding our journey towards continual improvement and innovation.
  • Specialization in Signage & Labels:
    Reorganized our safety signage & labels manufacturing business under a dedicated Strategic Business Unit named Quicksign™, focusing exclusively on expanding this vital segment.


  • Advancement in Quality Management:
    Successfully upgraded from ISO 9001:2008 to ISO 9001:2015, reflecting our ongoing commitment to excellence in quality management.
  • Transformational Strategy:
    Initiated a company-wide transformation programme to prioritize the development of Safetyware & RHINO SHOE® brands, transitioning from a PPE distributor to a total EHS Solution provider with robust manufacturing capabilities.
  • Safetyware Brand Expansion:
    Successfully launched a diverse range of PPE and safety equipment under our own Safetyware® brand, marking a significant enhancement in our product offerings.


  • Penang HQ Factory Expansion:
    Completed an expansion to a 75,000 sq. ft. facility, bolstering our manufacturing and operational efficiency.
  • Launching Safetyware Academy:
    Established to offer quality EHS training, contributing to the development of industry professionals.
  • Innovation in Footwear:
    Introduced the new RHINO SHOE® Ultranite™ series, incorporating Direct Vulcanised Technology (DVT) for superior quality and durability.


  • Safety Apparel Production Enhancement:
    Expanded our safety apparel production capabilities, adding heat transfer and embroidery services.
  • In-house Rubber Compounding:
    Established a rubber compounding section for producing NBR compound, critical for safety shoe production.
  • R&D and Quality Focus:
    Established an R&D laboratory, dedicating efforts towards innovative product development and stringent quality control.
  • Budget-Friendly Safety Footwear:
    Launched the RedHippo™ line, offering affordable safety footwear options to a wider market segment.


  • Retail Expansion in Pahang:
    Opened our first Safetyware Store retail outlet in Malaysia, coupled with the establishment of the Pahang office.
  • Extending Presence in Sarawak:
    Further expanded our Malaysian footprint by establishing the Sarawak office.
  • Flame Resistant Apparel Manufacturing:
    Became a licensed manufacturer of Lenzing® Flame Resistant apparel, enhancing our safety apparel range.


  • Growth in Sabah and Australia:
    Established offices in Sabah and incorporated Safetyware Australia Pty Ltd, marking our growth into new territories.
  • Hygiene & Sanitization Production:
    Launched our own brand Cleanware™, producing sanitizers and disinfectants, responding to emerging market needs.
  • Respiratory Protection Manufacturing:
    Started production of face masks and particulate respirators (FFP2/P2 masks), addressing critical health and safety needs.
  • E-Commerce Milestone:
    Set-up Safetyware Store Online, capturing the consumer market through our flagship online store.
  • Johor Office Expansion:
    Relocated to a new, multifunctional premise at Eco Business Park, Johor, enhancing our service offerings in the region.


  • Specialized Production Facility in Penang:
    Established Plant 2 at Permatang Tinggi, Penang, dedicated to hygiene & sanitization products under the Cleanware brand, certified to cosmetic GMP by NPRA.
  • Advancement in Medical Device Sector:
    Successfully obtained ISO 13485 certification for medical device manufacturing and GDPMD (Good Distribution Practice for Medical Devices) for medical device distribution, marking our strategic foray into the high standards of medical device sector.
  • Malacca Office Relocation:
    Transitioned our Malacca office to a new 2-in-1 premise, becoming the 2nd Safetyware Store retail outlet in Malaysia.


  • Enhancing Safety Footwear Production:
    Added a new production line for PVC Wellington Boots, diversifying our safety footwear range.
  • Kuala Lumpur Office Upgrade:
    Relocated to a new, multifunctional premise in Sunway Subang, encompassing office, retail outlet, training room, and warehouse.
  • Public Listing Milestone:
    Listed at LEAP Market of Bursa Malaysia as Safetyware Group Berhad, a significant corporate achievement.


  • Advanced Footwear Production Line:
    Expanded safety footwear production with an automated line for Polyurethane (PU) sole safety shoes.
  • Safetyware Gloves Revamp:
    Total overhaul of our range of gloves, offering comprehensive solutions in hand protection.
  • Product Range Expansion:
    Aggressively developed and launched new products including SCBA, EEBD, and Gas Detectors under the Safetyware® brand.
  • ESG Commitment:
    Implemented solar energy harvesting at our HQ, reducing electricity usage and carbon emissions, aligning with our sustainability initiatives. 


Celebrating Two Decades of Excellence

  • Two Decades of Safetyware Group:
    The year 2023 marks our 20th anniversary. As we reflect on our journey from a modest start-up to becoming a leading safety solutions provider in Southeast Asia, we celebrate the milestones and achievements that have defined our path.

  • Strategic Footprint:
    Established our headquarters in Penang, expanded with 2 factories, and 8 branches across Malaysia, Singapore, and Australia, illustrating our strategic growth and global presence.
  • Broad Customer Engagement:
    Over the years, we’ve proudly served over 9,000 corporate customers, a testament to our commitment to safety and customer satisfaction.

  • Global Reach:
    Our export network has grown to cover over 35 countries, demonstrating the international trust and demand for our products.

  • Diversification and Brand Strength:
    Developed 5 proprietary brands – Safetyware®, RHINO SHOE®, RedHippo™, QuickSign™, Cleanware™, each representing a unique aspect of our safety solution expertise.

  • Commitment to Quality and Compliance:
    Throughout our journey, we’ve earned key certifications such as ISO 9001, ISO 13485, GDPMD, and GMP. Additionally, as a member of SEDEX (The Supplier Ethical Data Exchange), our operations comply with SMETA (Sedex Members Ethical Trade Audit) standards. Furthermore, our products are certified to meet international standards including European CE, US ANSI & ASTM, Singapore SS, Malaysia SIRIM, and Australian AS/NZ.
  • Human Capital Growth:
    From a humble team, we’ve grown to a strong workforce of 190 professionals, each dedicated to upholding our mission of safety and excellence.

  • Recognition of Excellence:
    Over the past 20 years, Safetyware Group has been honoured with 12 prestigious company and business awards, reflecting our commitment to excellence and innovation. These accolades include the distinguished Enterprise 50 Award, the esteemed Golden Bull Award, the prestigious SME100 Awards, among others, highlighting our position as a leader in the industry.

  • Pioneering Achievement in the Industry:
    Safetyware Group takes pride in being the first integrated safety and health solution provider in Malaysia to be listed on the Bursa Malaysia stock exchange. This landmark achievement not only underscores our leadership in the industry but also reflects our commitment to growth, transparency, and excellence in the realm of safety and health solutions.



  • Safetyware 3.0 Blueprint :
    Set the foundation for accelerated growth for the next decade.
  • Plastic Injection Production :
    Set up a new production line for safety helmets, marking our entry into a new product category.
  • Innovative Respiratory Protection:
    Launched air purifying half and full-face respirators under Safetyware® brand with DOSH-SIRIM approval, pioneering in a market traditionally dominated by international brands.